WHAT IT IS
Digital signage is a form of out-of-hoe communication advertising content and messages which are displayed on dynamic digital signs (e.g. Large LCD/LED TV Screens) with a common goal of delivering targeted messages.
It allows you to reach your audience like never before by using video feeds, pre- defined widgets, social media campaigns, and news feeds.
WHERE IT IS USED
DIGITAL SIGNAGE can help you deliver dynamic visual messages to optimize your customers’ experience while driving sales. Digital Signage management systems allow remote access from virtually anywhere, anyplace via a standard browser.
Today’s Digital Signage systems are used worldwide in a variety of markets and applications ranging from banking halls, supermarkets, shopping malls, advertising networks, employee training and internal corporate communication to digital video showcases and alert systems.
Digital Signage eliminates the cost of printed, traditional sign boards and informational displays. It has proven to be a better alternative to static signs, posters and billboards in virtually all industry verticals. Digital Signage technologies are flexible and versatile; you can start with one digital sign and expand the network as per budgets and requirements
Digital Signage is a combination of Display TVs / Monitors, A Signage Controller and Content Management (CM) Software. The Signage controller device is mounted behind the LCD monitor. The device is connected to the display via a video cable and to the network via a LAN cable (or wireless).